COFCO Meat of China and a consortium of investors composed of KKR, Baring Private Equity Asia, HOPU, and Boyu have formed a strategic partnership aimed at investing in COFCO Meat alongside existing shareholders to build and manage large-scale industrialized hog farms and meat processing plants in China. COFCO Meat is now one of the largest hog producers in China. The company markets its fresh meat and processed meat products under the brands Joycome and Maverick.